Business Plan: Sugarcane Juice Industry

Executive Summary We be the students of BBA from AIUB under cast supervisor of sir MD. Mostofa Jaman started to work on new and innovative vagary that has non been before in Bangladesh. As a step towards growing entrepreneurship in Bangladesh we students of AIUB have a tradition to present our new and innovative idea in front of people which could benefit the job situation in Bangladesh and so that we could become job givers non job beggars. Sugarcane juice industry is a business idea that deals is product. Our product is sugar cane juice in tin pack or pet bottles.Sugarcane juice is wide apply in summertime season because of its taste and low costs. flat in many countries its produced on chemical basis and in that location sales are quite high especially in place East countries. This juice is widely used in hot brave start conditions. Industry Environment Over view of the industry Our business is the weaken of fruit & vegetable industry of Bangladesh. Agriculture is the largest income and employment-generating sector of Bangladesh. About devil third population of the country resides in rural areas and directly or indirectly depends on agriculture for their livelihood.The sector is an important source of demands for its products. corporation Locations and Facilities We select our industry location in Ashulia, Gazipur because we collect most of our sugarcanes from the northbound Bengal. The transportation frame with north Bengal to Ashulia is very good. Potential customers Our potential customers allow be every kind of individuals like ? Students at every level. (from school age to universities) ?Employees who work the entire day in hot condition. ?Households, passengers. In summer season every kind of people with no age trammel use this juice, because most of the people avoid unhygienic products. signly we give simply limit our geographical scope to Dhaka and then after initial success we will expand our target segments. We expect we w ill conceal close to 30%-40% of Dhakas population which could be almost one million we expect that out of these 30%-40% we will beguile 60%-70% of the market. Direct competitors We dont have direct competitors in our product even so in substitute products we have mainly animateness-sized companies like Pran, Shezan, Akiz, Partex etc. Marketing Business opportunity This is the business devise of a coalition in the name of Sugarcane juice. The plan is to carry through and market the high-quality sugarcane juice.First time in Bangladesh, juice will be preserved in tin pack keeping them as overbold as at time of extraction. Till now market deals in fresh fruit juices which can be easily preserved however this idea has not been catered yet. Collecting raw materials Bangladesh country is an agricultural country. In North Bengal the farmers produce a huge amount of sugarcane. So it is a great opportunities for us to collect our raw materials. 1st year we defile our raw materials from those farmer. On the other hand in that year we leas 450-500 country of land from the farmers and produce sugarcane in those land.Our sugarcane production will be increase if we grab the market. Company impact Sugarcane juice is widely used because of its sweet taste and being a ancestor to different health problems. The cost of production and raw material is not so much. It needs not to be marketed so much because its a new thing which people will try and shaft a lot. Simply we can place it in universities cafeterias, gourmet franchises and grocery shops, the only thing we must do is to ensure its shelf life and long time preservation time. Company strategy In rootage year, our company will market in Dhaka.Dhaka will be sole market for first year. Then looking through our sales story we will expand our business opportunities to other big cities of Bangladesh. More products that will be processed in same way and will be included in product line after making a good reput e in the history. Operation Organizational structure abdominal aortic aneurysm is an organization that will be legally formed as partnership firm. The partners will be Afroja Islam, Wasif Sabbir Hossain, Jabir Rahman, Shubo Saha and Md. Yusuf Raihan. Each partner will contribute 20% as initial investment in business.Key management personnel 4 important departments will be there Purchasing and logistics Mr. Wasif Sabbir Hossain with one aid (employee) will be obligated for(p) for all operating materials purchases at outdo possible rates and delivering at the appropriate time, use of just in time inventory. Production and Financial operations Md. Yousuf Raihan will be responsible for qualify production process. He will also be responsible for financial records and accounting. Md. Yusuf Raihan needs the following staff at the plant in the process. Process workers (1) MarketingMiss Afroja Islam is our marketing researcher. She alone with assistance of Jabir Rahman is responsible to design promotional campaigns and do art work for advertisement. Their main task is to work in celebration with sales department to create demand opportunities and find out new market segments. Warehouse Management and sales Mr. Shubo Saha will be responsible for managing finished goods inventory in Dhaka Warehouse and power and to go generate sales per decided and approved credit call from financial department. Machinery conductment We use few kinds of cable carry in our industry.Like crusher machine for scatter sugarcane, filter machine for filter the crushed juice, labeling machine, can lid machine etc. Our plant capacity will be 3500-4000 Liters per day. Preservation system for sugarcane Aqueous ammonia (28% NH3 w/v) was mixed with 500ml batches freshly extracted sugarcane juice at level of 0, 0. 5, 1. 0, 1. 5, 2. 0, 2. 5 and 30% (w/v). the mixture were at a room temperature is sealed glass containers for 7 day termination to measure changes in pH and Brix of the juice. Resu lt for pH & Brix during 7 days after treatment are shown in Table 1.It gives the trends in these bar for aqueous ammonia level of 0, 0. 5, 1. 0, 1. 5 and 2%. Results for higher concentrations were resembling to those for 2% aqueous ammonia. It is obvious that ammonia works well as a preservation especially if fairly high level are used, at level above 2% w/v the juice becomes less palatable for cattle and such situations if should bereft to stand until the supernumerary ammonia dissipates. It has been suggested by Leng and Preston (1976) that the optimum level of available nitrogen in the rumen to ensure optimum synthesis of microbial protein in 3 g N/100 g of fermentable organic matter.Taking this causal agency of cane juice at 14 Brix, then this world require about 1. 5% (w/v) of aqueous ammonia (28% NH3 w/v) in put in to provide the required amount of available nitrogen for microbial protein synthesis. In the experiment reported here, the inclusion of from 1. 5-2. 0% aqueous ammonia in the sugarcane juice, thus provided the necessary amount of Nitrogen for rumen dictatorial protein and also preserved the juice over 6 days. Investment and project Financials Capital investment Business will be started with total gravid of BDT 10,000,000. Each of five partners contributes 20% capital.Investment BDT Security payment for 10 Marla mental synthesis Plant & machinery Labeling machinery Can lid selling machinery Working capital core 200,000 4,060,000 90,000 110,000 4,662,000 9,122,000 Operating investment before earning BDT 4 months rent of plant construct Wages for approx 2. 5 months Approximate initial recruitment cost Initial utility bills Total 160,000 100,000 20,000 40,000 320,000 Surplus= (10000000-9122000) =878,000 Surplus will be used to purchase operating materials for supplies for starting production. RA HAN