Sunday, August 11, 2019
Yuanlin-Wharton-essays1,2-0926-ec19970 Essay Example | Topics and Well Written Essays - 2750 words
Yuanlin-Wharton-essays1,2-0926-ec19970 - Essay Example I started my career with the battery division of Sony as a sales officer. The times saw the battery division limping far behind the other departments of Sony in terms of sales and revenue. I analyzed the issue and addressed the problem by preaching the ââ¬Å"Sony Team Spiritââ¬â¢ within the team which initiated cross-division collaboration. This resulted in the packaged sale of the battery along with other Sony products like T.V, Camera and Music Systems which within itself contributed 30 percent rise in the revenue of my division. My analytic skills brought me the opportunity to work as Asian market analyst at DSM. The market data model as well as the marketing and sales strategy-decision platform which existed was found be too much outdated to compete with the rising demands of the corporate world. I renovated the platform and established a team which monitored all aspects of business including market trends and hidden problems. The idea proved to be efficient as this strategic platform was widely applied in thirteen countries and contributed greatly to DSMââ¬â¢s global growth. Eventually DSM global headquarters included this system in its Corporate Vision 2010. In 2006, I took the position of Business Development manager at DSM. The price war was eating up the sustainable growth of the organization and its products. My strategy for this problem was to differentiate DSM as a customer oriented solution provider rather than a mere product supplier. My market analysis strategically led us to three emerging markets, giving us the advantage of an early-driver. I developed a business ecosystem in symbiosis with other organizations producing relative products. A united fleet of service providers was established resulting in more than twenty collaborative projects a year which generated sales revenue more than 1 million USD. As I grew in experience, I could envisage my prospect in helping the domestic Chinese companies to attain a global level. This thought eventually
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